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World Values Day provides an opportunity to think on our most deeply held values and explore and act on them with others. Individuals, groups and organisations all take part. Many ideas and resources to help them plan their events /activities are provided on the World Values Day website. Everyone is encouraged to share what they have done on social media or directly with friends and colleagues to inspire others.
Trust as a Value
Faith in institutions and in each other is vital during a crisis. In an increasingly globalized world, trust among governments is a fundamental ingredient necessary to cope with any mega-challenge, whether it is related to health, the environment, peace and security, or economic and financial stability.
The COVID-19 pandemic has made clear that trust in institutions and between institutions is necessary to cope with global challenges. Trust is not a simple concept, however.
It has been suggested that in addition to skills and knowledge, a distinct portion of human capital - the value of a workforce - has to do with an ability to associate with other people, which can be critical not only for business but for other aspects of everyday existence as well.
Trust impacts our ability to make decisions and take risks. Indeed, an entire nation’s well-being, as well as its ability to compete, is conditioned by the level of trust inherent in society. Some scholars have noted the role of trust in collective action situations, and the important role it plays in maintaining social networks and building communities.
The role of trust is widely recognized as a pillar of public organizations. When the World Health Organization, for example, seeks to provide guidance on how to limit the spread of a new type of virus about which relatively little is known, it cannot fulfil its role if it does not enjoy a certain level of trust from both people and governments.
It is multi-layered, and comprised of a range of attributes: credibility, faithfulness, information sharing, and the expectation of cooperation between partners. Trust is also a feeling, and an attitude; it expresses an awareness of safety and security and helps form a frame of mind that influences behavior, personal relationships, a sense of community, and confidence in leaders. It provides the glue for the social context in which communities function and businesses operate.
The ability to associate depends, in turn, on the degree to which communities share norms and values - and are able to subordinate individual interests to those of the larger group. Trust can be a result of these shared values, and it has a potentially large and measurable economic impact.